Zero Carbon Project - Explainer
Role: design, animation
Client: Pemberton Productions
Explaining complex notions is a Mello specialty.
Faced with a quick turnaround time we dove deep into the intricate mechanics of the Zero Carbon Project, unraveling blockchain, smart contracts, and tokenomics to craft an easy to grasp explainer video that distills high-level innovation into something digestible—without losing its edge.
This ambitious platform could revolutionize the energy market by incentivizing carbon-free power.
Because, let’s face it—disrupting the energy sector is no small feat. But when a great idea meets great storytelling, it resonates. And in 2020, that resonance paid off—Zero Carbon Project was acquired by London-based Beond.